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Disney Heirs Line Up Against Activist Investors
  + stars: | 2024-02-29 | by ( Brooks Barnes | ) www.nytimes.com   time to read: +1 min
It’s a classic Disney movie plot: A family comes together to fight an enemy. Only this time it is happening in real life, with the grandchildren of Walt and Roy Disney, who founded the company in 1923, joining forces to oppose Nelson Peltz, the activist investor who is waging a proxy battle for board seats. The heirs — nine in total, including Abigail E. Disney, who has at times been a harsh critic of Robert A. Iger, Disney’s chief executive — publicly lined up behind Mr. Iger and the current Disney board on Thursday. “These activists must be defeated,” Roy P. Disney, 66, said by telephone. Trian invests in great companies like Disney and helps them grow and thrive for the long term — and we have the track record to prove it at companies like P&G, Heinz and Mondelez.”
Persons: Walt, Roy Disney, Nelson Peltz, Abigail E, Robert A, , Iger, , ” Roy P, Peltz, Disney, Trian, Heinz, Mondelez, Organizations: Disney, Trian Partners
The Tesla CEO has previously said he “hates advertising” and, as Twitter’s owner, professed a desire to make the company more reliant on subscription revenue than advertising dollars. Twitter has always struggled to turn its outsized influence in media, politics, and culture into a highly successful advertising business. Twitter’s advertising business has long been smaller than that of rivals like Facebook, in part because it didn’t offer the same level of user targeting. To successfully overhaul Twitter into a thriving subscription business would be to buck the trend of many other media properties that have struggled with the model. Twitter’s ad woesWhether he likes advertising or not, the business made up 90% of Twitter’s revenue prior to Musk’s takeover and replacing it won’t be an immediate shift.
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